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Sunday

Niche Marketing - Making Real Money Online is Not a Dream!

Making real money online is not a dream, it’s a BUSINESS.


And with any worthwhile business, it requires you to invest time, effort or money (or all 3!)

Internet marketing is not an ‘overnight riches’ model, although some people would beg to differ.

You CAN make money fast on the internet, however you need these 3 basic factors in place:

1. Knowing what you want to do (markets, model, products etc.)

2. Creating your own simple plan based upon point 1 (to guide and motivate yourself)

3. Having and applying a systematic process to execute point 2 (focus is crucial here)

I’ve decided to start a new blog here just for you, and it’s solely dedicated to helping you make real money from the internet (if you haven’t yet).

With this, I hope to achieve these objectives:

- Provide free internet business training to people who needs it

- Provide real content and information to make you make more money online

- Recommend tested and proven internet marketing solutions/strategies

Anyway, the beginning step to any successful business is to first acquire the basic skills to start and run the business. It’s only logical.

Let me give you a hint: Most stuff you need to learn from can be found by doing a simple Google search.

For example, you can type in a key phrase like “internet business tutorials” and get all sort of information for free!

Niche Marketing Source: internetwealth.com

Saturday

Niche Marketing - Selling Products Like Crazy!



Following is great tips from Ewen Chia (internetwealth.com).

“7 Insider Tips For Selling Information Products Like Crazy!”

Here are 7 simple tips you can use to make your information products sell like crazy. These tips are especially relevant if you’re in the seminar business. However they can also be useful for selling more of ANY product and even in everyday people-to-people marketing.

Tip #1: Always Know Your Audience

This is similar to doing market research online. When you’re marketing offline, the same rule applies, it helps to understand the demographics and objectives of your audience - only then can you give them what they want.

This applies not only to seminar marketing but to almost every aspects of your life - we’re always out there “selling” ourselves to other people! Be it with your spouse, family, bosses, colleagues, clients etc. It’s always good to learn the hot buttons that push people.

Tip #2: Be Passionate, Excited And Spontaneous!

The #1 rule is to love what you’re doing, only then can you do it best. Your personal excitement and passion in your presentation will rub off on your audience. I’ve seen many speakers who are too “dry” and boring, and to be honest, your audience aren’t enjoying themselves if that’s the case.

Besides being a learning experience, your audience are also there to “escape” the daily grind and they do desire to be entertained - so keep them entertained and on their toes as best as you can.

Tip #3: Give More Than You Take

I strongly believe in giving real actionable content in all my seminars and workshops. Do NOT just think about making sales, that’s the wrong attitude to have.

Give upfront first, provide value. In most seminars, speakers are simply focused on hard selling - imagine how the audience will feel! They are there to learn.

Obviously I’m making a strong “sweeping statement” as this may not always be the case. I’m just saying it’s important you put yourself in your audience’s shoes.

Be unique and giving in your approach, and most of all - be GENUINE and sincere. That’s the way I do it. People can tell.

Tip #4: Show Proof, Proof, Proof

No matter what you’re selling, providing proof will make you more money. This is because people need to believe in order to be convinced. Re-read that statement again and think about it.

In my seminars, I often show proof of results, income and students’ successes. It can make the difference between having a table rush and bad sales.

Tip #5: Consistency

Throughout the entire marketing funnel and sales presentation, the principle of consistency is amazingly powerful. This starts from the very beginning till end of the marketing message.

For example, you could use the same example throughout or create a story around your topic. In my own presentations, I often use golf as a constant example to illustrate my points.

In this way, your audience will experience a constant connection with you and be fixated on your presentation.

Tip #6: Giving Them The Complete Package

If you’re selling your products, present it in a “complete packaged solution” format. Your offer should solve every aspect of your audience’s problem. Make them go “wow” when they see your offer. Make it scarce so they rush for it.

Tip #7: It’s In Your Title

Just like the headline of a sales page or the title of a best-selling book, the title of your offer is a crucial element in the sales process. Make your title descriptive, catchy and power-packed. It will make a difference.

For example, don’t call it “How To Train Your Dog” when you can call it the “Ultimate Dog Training Program”. Which one sounds better and convey a more powerful imagery?

The title of a product can make or break it. Remember that.

OK that’s it for now, gotta go. I’ll share more with you next time!

Niche Marketing: Doing Keyword Research





Simply niche marketing

Keyword research is one of the most important things that we do online. It can be very time consuming depending on how deep you need to go in order to get keywords that you are happy with, but it is well worth the effort and will pay a great return if done correctly.

The most important thing that we need in order to do effective keyword research is a keyword tool. For the purpose of this guide I am going to be using WordTrackers free tool, due to the fact that everyone has access to it.

Before we start though, it is important to understand that for the most part these tools make guesses at the results that they give.

For example, in one niche that I am in, all of the keyword tools that I have used said that a particular keyword was only getting 1 search a day. This is funny to me, because I currently get 30 visitors a day to one of my sites based on that keyword. The point I am trying to make is there is a little bit of wiggle room in the results that you get.

WordTracker reports results based on a daily search volume. This means that if it shows the number 5 after a keyword that it is searched for approximately 150 times a month.

Normally, a guide like this would go into a long drawn out ramble about how you should do keyword research and it would be really boring and you would lose interest.

I’m not going to do that. I’m going to show you how to cheat your way through keyword research.

This is by far the easiest way that I have found to research keywords and has helped me to expand out into different niches and even given me some great product ideas.

I’m going to give some examples here and try to make it as easy as possible for you to follow along. I want you to understand exactly what I am doing and how I come up with the numbers that I come up with. Make sure that you have a web browser open and ready to go.

For example purposes we are going to be researching keywords that relate to the relationship niche. It will work for just about any niche though. As a matter of a fact, I have not found a single niche that I have not been able to do my keyword research in this manner with.

Open up www.ezinearticles.com in your browser. Now because we are using the relationship niche as an example I am just going to type in a random keyword in the search box. I am going to use “relationship problem advice”.

When I do that, the first article that shows up for me is this one:

http://ezinearticles.com/index.php?Some-Relationship-Problem-Advice-That-Can-Save-Your-Relationship&id=1252566

When that article opens, I really don’t care what it says. Basically, I just want to take advantage of the fact that this person has probably spent hours researching the niche and keywords. So, what I am interested in is the keywords that they are going after.

To get that information you want to look at the source code. To do that, simply right click somewhere in the article and choose the option to “view source code”. When you do that, this is the part that we are concerned with:

NOTE: YOU CAN ALSO GET THIS INFORMATION BY SIMPLY CLICKING THE EZINE PUBLISHER BUTTON ONCE INSIDE

THE ARTICLE. HOWEVER, BY DOING THIS YOU ARE GIVING YOUR COMPETITION ANOTHER VOTE TO BE LISTED

IN THE “MOST PUBLISHED” SECTION OF THAT category.

This tells us that the keywords that he is going after are “ways to end relationships, questions to ask before ending a relationship, and get your ex back”.

Lets take the first one of his keywords which is “ways to end relationships” and put it in keyword tracker. When we do that, we see that it is searched for 520 times a day.

Next, go to Google and enter the keyword with quotation marks. Surprise, only about 8,000 competing sites!

Now save that keyword and move onto the next one. When we put “questions to ask before ending a relationship” into WordTracker we are told that this term is searched for 324 times a day. When I check Google there are only 416 competing sites!

At this point we have 2 keywords with high daily searches and low competition. Now, you may have to go through a couple articles in

order to find good keywords, but it still only takes a couple of minutes and it is much easier than the way that the “gurus” tell you to do your keyword research.

You will want to continue looking at articles and checking the source code until you have somewhere between 10 -15 keywords that you are comfortable with. It should not take you long.

One thing that I will say is, I’m not sure if this niche is profitable or not. I have never marketed to it so I have no idea how the niche converts or how much money you could make which these types of products. One thing that you can do to see what people are marketing when using these keywords is to simply follow the links in their resource boxes.

This will allow you to find out what kind of affiliate products are out there and give you some ideas about how you can monetize the keywords that you find.

Some people might find this method of keyword research unethical, I don’t though. As a matter of fact, I think it is a very smart way to find keywords that we can use quickly without a ton of effort on our part.

The great thing about this method is, it will allow you to get involved with just about any niche that you want to enter.

If you put any base keywords in the search box at Ezinearticles you are going to come up with a ton of articles and can easily see what keywords people are trying to rank for. How much more of a sure thing can you ask for?

Niche Marketing - Making Money Online (internetwealth.com)

Tuesday

Niche Marketing - Preliminary

Niche Marketing - Making Money Online

GETTING YOUR HEAD RIGHT!


A majority of the success that you will have in Internet Marketing will be derived from your mental toughness. This is important because many of the things that you read and many of the products that you buy online set you up for failure.

What do I mean?

If you go and find just about any sales letter that is selling a product that has to do with making money online a couple things should jump out at you.

The first thing is, the claims of instant income that pours into your bank account the minute you but the product. All of these claims are bullshit and the sooner that you realize that the better off you will be.

What happens is, you buy a product, read it, and start to implement what it teaches and if you are not rich overnight you somehow feel that you have failed, but hold on a minute….

In reality, the person that sold you the product has failed, for the simple fact that they have set your expectations in a way that they are impossible to meet.

Understand right off the bat that the people that make money online are the ones that stick it out, the ones that put in the extra hour, and the ones that fight through the days of no sales.

You have to decide right now, are you going to be one of the successes or are you going to be one of the people that gets stuck in a rut and throws in the hat only to try something else and fail too?

If you are looking for a quick fix or bush button system to solve all of your financial problems, this guide is not for you.If however, you are willing to put the work in and follow a system that has proven to be successful, read on and lets get to work.


PICKING A NICHE

One of the things that it seems like people struggle with the most is picking a niche to jump into. One of the main reasons is, many systems and guides tell you to pick something that you are passionate about or something you love….

There is a problem though!

If you are anything like me, you can’t go to a website like Clickbank and find something that you love or even anything that you are passionate about.

So, what I want you to do is to pick a product that is going to make you money. The question is, how do you know what product that is?

Well, there is no silver bullet, no real way to look at a product and know whether or not it is going to make you money. There are however, ways of telling whether or not it is more likely or not that the product could be a winner.

When deciding which product is right for you, there are a couple things that you can look at.


Gravity – This can be found in the product description at ClickBank. This number basically tells you how many affiliates have sold at least one unit. The higher the number, you can assume that the product is selling well and that the sales page is proving to convert.

Sales Page – Take a look at the sales page for the product. Does it interest you? Does it look professional? If you were in the market, would it compel you to rip your credit card out of your wallet and make a purchase?

Information – How much information is readily available online? For instance, if you are in the dog training niche and type “dog training tips” into Google and the first thing you see is an extensive step by step system to train a dog, that is free.

There is a good chance that people will not buy what they can get for nothing.This might be a sign that you should look at another niche.

If however, there isn’t a whole lot of free information, but enough for you to research and get information for articles and other advertising, you probably found a good product to market.

Affiliate Resources – Most of the time, for every product there is 3 or 4 vendors on ClickBank trying to sell the same thing.

Some of them give you things like articles, graphics, free reports, and other information that will help you in marketing their product. The bigger head start you can get, the better. This is a resource that I think many people overlook. Some of the affiliate resources even go as far as to give you a list of profitable keywords that you can start your campaign with.

All of the things above combined can guide you to making the right decision when you’re trying to come up with the right product for you to promote.

The most important things out of what was covered above are the sales pages and the information sections.

You want to pay close attention to the sales page. If it makes you think that it was just quickly thrown together or if you look at the sales copy and think to yourself “ who in the world came up with this”?

You might want to look at other similar products and skip over that particular vendor. Make sure that the process from beginning to end of the site is smooth.

You want the headline to grab your attention and for there to be plenty of opportunities for the visitor to buy. Another thing to look for is to see if there are bonuses being given. Many times, the bonus that a product comes with make it a no brainer in and of itself.

Another very important thing to look for is “leaks”. This refers to the ability of the buyer to purchase the product through another payment processor.

What you want to do is follow all of the links and make sure that your affiliate ID is still showing up at the bottom of the page. From what I understand, this is not as big of an issue anymore, but definitely something to watch out for.

One other important thing to keep an eye on is whether or not the vendor is collecting email addresses on a squeeze page.

If they are, do yourself a favor and sign up. As you start to get emails from them, follow the links inside the emails and make sure that your affiliate ID is still in tact and that they are not replacing yours with theirs.

There has been some talk recently about vendors possibly stealing commission from affiliates in this manner.

Keep in mind that there is more than likely more than one person selling the same kind of product, so you do have options.

Once you find a niche that you would like to get into take a look at all of the different vendors and see which one you think gives you the best opportunity to make a sale by sending visitors to the sales page.

The information portion is also going to play a huge part in your decision. As I said earlier, if someone is giving away for free what you are trying to sell, how many do you think you will sell?

Chances are, you might still get a couple sales, but not enough to make any type of long term passive income.

Our main goal is to find a niche that we can settle into, do the initial work, and then collect money from it for years to come. This is exactly the reason that it is so important to do thorough research. By doing so, we are making sure that we have set ourselves up for success.


Niche Marketing - Making Money Online (internetwealth.com)

  

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